Youtube Advertising Done Right – Sony Xperia Z2 Choreography

I love it when advertisers get it right with their YouTube adverts. If you can make a video catch a viewer’s attention in the first three seconds, and then keep it for the length of the ad, you’ve done your job well.

I saw an ad today that did just that. The Sony Xperia Z2 advert using Michael Jackson ‘Slave to the Rhythm’ shows a choreographer getting inspiration from street dancer.

http://www.youtube.com/watch?v=VZ9HkICDuOI

Now, it may be biased because I love dance, but this was so good I can’t even remember the main video I went to view!

The Power of Advertising. Superbowl XLV

Ok, so we get to see the game but don’t get to see the adverts.

That’s a shame really as there were some really good ads shown during the Superbowl in the US yesterday.

Here are few that made me laugh.

Marge Simpson is a Cheese head!

What would you change the game to?

http://www.youtube.com/watch?v=RoN-Vr04niE

Best line in an advert ever – “I can finally stop walking through the drive-through window.”

http://www.youtube.com/watch?v=W_xn4Ce6iS8